Posted by
Rohit Prajapati
on
Tuesday, April 6, 2010
On-page Optimization
• Site Title Tag
This is the most powerful SEO technique you have, so use it creatively! When search engine results are displayed, the title is the first thing people see. Thus each page should have a different
with 2 or 3 of your keyword phrases at the beginning. The title should explain in a few short words (your keywords) the intent of the page. Don't put your company name first - place your keywords first and if you feel you absolutely must have the company name in the title add it second.<br />
<br />
• Description Meta Tag<br />
Below the <title> is a <description> which will be generally the first sentence on a page. The Description Meta tag is also fairly important. Your description should also have 2 or 3 of your keyword phrases at the beginning as so should your first sentence. Just like the <title> tag, reflect the content and try to keep there no more than 200 characters including spaces. Change the words around enough so that you can hit various typings of your keywords.<br />
<br />
• Keywords Meta Tag<br />
Although many people rely on them so much when performing SEO, meta tags have decreased in importance recently, but are still worth using for clarity and search results. Their initial purpose was to help search engines find out important information about your page that they might have had difficulty determining otherwise.</p>
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